Information about the 2010 American Resort Development Association Annual Convention

The American Resort Development Association (ARDA) is a group of resort developers in America. During the course of each calendar year a special convention is held, for the members of this association to meet with each other and discuss about the latest trends in the industry. Members of the association are assisted by this meeting [...]

What Can National Political Conventions Teach You About Making Sales?

Whether you are democrat or republican, there is an important lesson to take away from how national political conventions are handled.


The lesson is about “messaging” and “image.”


As an observer of these conventions you can see how much the parties try to control their message and image. These conventions are very carefully designed and choreographed. [...]